THIS WEEK'S TOP STORY

The CCO’s Role Keeps Expanding. These 4 Models Can Help Bring Order to the Chaos.

We frequently hear that CCOs must work to gain more business influence. We also hear that CCOs need to be not only technologically fluent, but must also champion analytics as well. While these singular solutions are helpful, they are far from comprehensive. And when reviewing the varied number of demands on the CCO’s office, it was never likely that one singular posture or area of focus would be enough to meet them.

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